Cannabis Co.
Concept branding for an expanding cannabis company, focused on the recreational market.
When the only boundaries are the brand name and a recreational audience, you’re bound to push them.
The client approached with the vision of launching a medical and recreational cannabis brand in the state, with this original concept aimed at the recreational market. The brand embraces humor, history, and the joy of laughter, creating a playful yet meaningful connection with its audience.
SERVICES PROVIDED
Branding
Package Design
Copywriting
BRANDING & PACKAGING
High Quality. High Five.
This design uses bold typography, vibrant colors, and nostalgic imagery to create a playful, approachable brand identity. The striking red text on deep blue stands out, while quirky black-and-white photos evoke humor and nostalgia, connecting with the audience. Red bullseye patterns add energy and focus, symbolizing the brand’s goal to “hit the mark.” Overall, the design emphasizes fun and abundance, aligning with the brand’s casual and inviting tone.
Project Outcome
The original concept, brand direction, and packaging ideas were successfully developed, laying a strong foundation. As the project grew, the client sought additional resources, leading to another agency taking over.
Amazing Results
The product has successfully entered the market and is now available throughout Missouri, gaining traction as its standout brand and identity set it apart from the competition.