Swingtide
Creative branding, identity, and website development services for a well-established company.
What do you do when your business name no longer reflects your growth, and your brand identity lags behind?
Swingtide came to me with precisely this challenge, seeking a solution to align with their expanding vision and new target audience. So, we got to work.
BRANDING
A subtle logo evolution to honor brand equity.
A thicker, modern font was selected for the logo to create a bold, impactful presence that stands out across various platforms. The increased weight adds a sense of strength and confidence, while the modern design reflects the brand’s forward-thinking approach. This combination of form and function ensures the logo remains timeless and highly legible, reinforcing brand recognition.
WEBSITE
Strategically designed and developed to support the company’s growth by aligning its digital presence with its evolving brand identity.
As Swingtide’s audience shifted, the site was designed as a communication platform and client engagement tool, prioritizing user experience with intuitive navigation and a professional aesthetic. Optimized for scalability, it supports growth while enhancing credibility and trust with clients.
View Website